Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad ~ Richard… Click To Tweet
55: Janet Murray: Part 1 Social Media Marketing Series for Schools and Teachpreneurs: How to Maximise your PR Effectiveness
Kelly Long chats with Janet Murray, Journalist and PR coach. Janet has been in the PR business for over 15 years, she has written and edited for national newspapers and magazines including the Guardian, Telegraph, Independent, Times, Sun and Daily Mail in the UK. Together they dive into how you can maximise some of the free advertising that press releases can provide for you.
In the first episode of the Social Media Marketing for School and Teachpreneurs series, Kelly and Janet will dive into how you can maximise your visibility in the press, what strategies to use to build PR relationship and produce news worthy content.
The Power Pack of Tips
- Don’t focus on sending our press releases. Instead create and nurture relationships with journalists
- Don’t be afraid to find out what publications want to publish
- Research the type of content publications regularly produce
Missed the Previous 3 Episodes?
Unless someone like you cares a whole awful lot, nothing is going to get better. It’s Not!! ~ The Lorax Click To Tweet
54: Kelly Long and Gretchen Bridges: Discovering ideas in teaching and learning: Belief, relationships and autonomy
Kelly Long is interviewed by Gretchen Bridges the host of the Empowering Educators podcast. Gretchen and Kelly discuss WHY we do what we do in education. Together they dive into how to build relationships with pupils and create learning resources that give learners autonomy.
Leaders should be warm and nurturing ~ Hannah Wilson Click To Tweet
53: Hannah Wilson: Part 3 Educational Leadership Series: Gender Leadership Inequality
Kelly Long chats with Hannah Wilson, a co-founder and facilitator of WomenED, a grassroots movement which connects existing and aspiring leaders in education.
In the third episode of the Educational Leadership series, Kelly and Hannah discuss gender inequality within senior leadership.
Striking a balance between helping your teachers to grow vs. accountability requires that you have a Positive… Click To Tweet
52: Part 2 Educational Leadership Series: Conor Heaven: How to be a successful leader and develop others on your team
Kelly Long chats with Conor Heaven, an Infant School Middle Leader and an Advisory Council Member of NAHT Edge whose aim is to discuss and debate policy on behalf of all Middle Leaders.
Conor is passionate about teaching and learning and is curious about pedagogy, relationships, learning mindsets, first quality teaching, engagement, assessment and motivation. He believes collaboration is key to raising standards and wants to be part of the growing, sharing online community.
In the second episode of the Educational Leadership series, Kelly and Conor discuss the challenge of how to be a successful leader and develop your team.